Strategic Music Consulting

SPECTRE provides in-depth consulting to brands and venues. Our in-house consulting tea, versed in both business strategy and music, with hands-on industry experience across retail, hospitality and F&B, offers industry insights, benchmark studies and constructive advice to strengthen clients’ brands and venues..

We blend creative thinking with strategic expertise, crafting music signatures that bridge global trends and each client’s unique identity.

Global Trend Watching & Benchmarking

Our music consultants proactively observe global music trends within all business sectors, spanning from hospitality, F&B, to retail, and wellness.

Music Identity & Design Guidelines

We create strategies that differentiate your brand through sounds and music. We offer professional advisory on the concept design, music selection, performance and operations, as well as communications, to enhance your business performance and custom experience.

01

Market Studies & Trend Watch

From playlists to live performances, from music selection to sound equipment, from auditory experience to overall ambience: we cover every dimension dimension of your sonic identity. Our globally based experts scout and study the best-designed venues across all sectors, benchmarking industry standards and defining the standard for high-end brands.

02

Music Strategy

We analyze your current music experience, brand position and pain points, to provide strategic and executive advice on what you need to elevate your brand and venues.

03

Build Your Brand’s Music Universe

Based on the market trend analysis and a deep understanding of your brand, we define your brand’s music universe and establish guidelines for all music designs. From curated playlists and live performances to original productions, every element is crafted to deliver a unique and consistent music experience.

Technical Solutions

MUSIC, BUT MORE THAN MUSIC.

Besides Music, we developed in-house hardware and software solutions to broadcast and monitor your programming.


Listen to our work