Marketing Activation with Music
Establish a unique audio fingerprint of your brand with SPECTRE. Together and through music, we will shift your brand’s tone of voice and embody your brand’s ethos. From brand sonic logo and original soundtrack, to audio advertisements and podcasts, or to bespoke streaming playlists, we don’t just create and curate audio content. We strive to build a community around your brand through music, igniting a shared aesthetic appreciation and understanding, forging a deeper cultural connection that binds your brand with its audience.
Emotionally connect with your clients and keep them consistently engaged with your brand’s aura. Become omnipresent, just like music.
Define Brand Sound Identity
Our approach is centered on a deep understanding of your brand: its origins, history, inspirations, values, target clientele, marketing objectives, and future aspirations. Our aim is to distill the most emblematic aspects of your brand and artfully translate them into a distinctive sonic logo, a bespoke brand soundtrack, or comprehensive brand music guidelines. These tailored music & sound elements are designed for longevity, ensuring they resonate with your brand’s identity over an extended period.
Activate Brand Influence on Music Streaming Platforms
Initiate your marketing activation with branded audio content on music streaming platforms. Publish your brand’s podcasts to tell the untold stories. Tease your customers with an exclusive playlist preview of your new store or product. Boost your brand awareness with audio advertisements. By creating audio and music content accessible via music streaming platforms, SPECTRE offers you a way to be close to your audience, and activate your brand social influence through the power of sound and music.
Effortlessly Share on Social Media Through QR Code and Smart Link
Dedicated QR code and smart link to share your branded content on Instagram, Facebook, Whatsapp, magazines, newsletters… across all channels, digital and print. With just one click, your audience can instantly access your brand’s unique sonic universe on their preferred streaming platform, on their own terms
We create dedicated QR codes and smart links to share your branded content across all channels: on Instagram, Facebook, Whatsapp, magazines, newsletters and beyond… With just one click, your audience can instantly access your brand’s unique sonic universe on their preferred streaming platform, on their own terms.
Key steps
01
Identity Building & Content Production
SPECTRE translates your brand DNA into music, creating audio content with the perfect mood and energy for your brand’s marketing activation.
02
Streaming Account Management
SPECTRE creates your brand account on streaming platforms to host your playlists and podcast. We then help manage all audio content updates on a regular basis.
03
Sharing & Result Monitoring
Share your bespoke music and audio content on any medium (digital or print) via QR code or smart link, and track your streaming performance and audience data.
Licensing
The license grants the client the right to use original audio and music productions (including sonic brand logo, soundtrack, podcasts) in the designated locations, formats and media platforms for the term defined in the service agreement.
Brand streaming playlists created by SPECTRE are designed for private use only, and cannot be used for public broadcasting. No extra rights or royalty payment is necessary for streaming playlists.
SPECTRE will respect the user’s terms and conditions of the music streaming platforms involved in the conduction of our service.
Technical Solutions
MUSIC, BUT MORE THAN MUSIC.
Besides Music, we developed in-house hardware and software solutions to broadcast and monitor your programming.
Our services
Portfolio
Listen to our work