Music Programming

Music programming is all about engaging your clients and enhancing your daily brand or venue experience through a magnified audio experience. At SPECTRE we carefully hand-pick playlists, broadcast them through our proprietary players, with content programmed to evolve automatically over different seasons, days and hours. We aim at helping each and every client create the most adapted music identity for an unforgettable journey.

Efficient music programming requires adaptation, high creativity and utmost sensibility.

The Art of translating your brand DNA to music

Your identity is unique, so should your music concept be. The best soundtracks are selected to illustrate and reinforce your storytelling and its key attributes.

We offer our creative expertise, accompanying clients in designing exclusive music journeys. We build sophisticatedly branded playlists, advising clients on inventing the best audio experience echoing their brand’s DNA.

Our work is a mix of Craft & Tech

Unlike most of our competitors, we carefully hand-pick our tracks to produce all our clients playlists. We know that high-quality music can only come with such precision, care, and passion. Our music database software, built by our very own tech team, enables us to describe each track with more than 50 different criteria. Our in-house music software then makes sure that the tracks are played in the best order based on pre-set and evolving parameters defined for each client. This mix of craftsmanship and technology ensures a perfect match of music with time, place and atmosphere.

Experience & Innovation

For more than 10 years, we have developed a versatile expertise in curating the best music and creating well-rounded music concepts for various sectors and business types. Closely following the most recent trends in music, art, fashion, technology and the world, we keep our attitudes, services and tools innovated. Experience, expertise and innovation are united to transcend the music experience of our clients.

Music programming - Spectre Services

Key steps

01

Music Identity Design

Based on a brand brief from the client, we define the stylistic guidelines and the music storytelling that fit best your needs: desired moods, energy level, intensities, schedules, zoning, time zones, if any, etc.

02

Music Curation & Programming

Each track is carefully curated, hand-picked,  integrated and classified in our database.

03

Broadcasting Solution Adaptation

We determine together which hardware device fits you best.

Once your equipment is set up, your music will be ON seamlessly, and you can access and adjust your programming remotely at any time and from anywhere in the world.

Technical Solutions

MUSIC, BUT MORE THAN MUSIC.

Besides Music, we developed in-house hardware and software solutions to broadcast and monitor your programming.


Listen to our work