Marketing Activation with Music
Establish a unique audio fingerprint of your brand with SPECTRE. Together and through music, we’ll shift your brand’s tone of voice and embody your brand’s ethos. From brand sonic logo and original soundtrack, to audio advertisements and podcasts, or to bespoke streaming playlists, we don’t just create and curate audio content. We strive to build a community around your brand through music, igniting a shared aesthetic appreciation and understanding, forging a deeper cultural connection that binds your brand with its audience.
Connect emotionally with your clients and keep them consistently engaged with your brand’s aura. Become omnipresent, just like music.
Define Brand Sound Identity
Our approach is centered on a deep understanding of your brand — its origins, history, inspirations, values, target clientele, marketing objectives, and future aspirations. Our aim is to distill the most emblematic aspects of your brand an artfully translate them into a distinctive sonic logo, a bespoke brand soundtrack, or comprehensive brand music guidelines. These tailored music & sound elements are designed for longevity, ensuring they resonate with your brand’s identity over and extended period.
Activate Brand Influence on Music Streaming Platforms
Initiate your marketing activation with branded audio content on music streaming platforms. Publish your brand’s podcasts to tell the untold stories. Tease your customers with a first glance into your new store or product through a playlist. Boost your brand awareness with audio advertisements. By creating audio and music content accessible via music streaming platforms, SPECTRE offers you a way to be close to your audience, and activate brand social influence through the power of sound and music.
Effortlessly Share on Social Media Through QR Code and Smart Link
Dedicated QR code and smart link to share your branded content on Instagram, Facebook, Whatsapp, magazines, newsletters…on all media both digitally and in print. With just one click, your audience can instantly access the unique music vibes and audio content of your brand, anytime and anywhere, on their preferred streaming platform.
Key steps
01
Identity Building & Content Production
SPECTRE translates your brand DNA into music, creating the audio content with the perfect mood and vibe for your brand’s marketing activation.
02
Streaming Account Management
SPECTRE creates your brand account on streaming platform to host your playlists and podcast. We then help manage all audio content updates on regular basis.
03
Sharing & Result Monitoring
Share your bespoke audio and music content online and offline via QR code or smart link, and monitor the streaming and subscription data.
Licensing
The right of using original audio and music productions (including brand sonic logo, soundtrack, podcasts), in the Client’s designated locations, under designated forms and on designated media platforms during a defined in service contract.
Brand streaming playlists created by SPECTRE are designed for private use only, and cannot be used for public broadcasting. No extra rights or royalty payment is necessary for streaming playlists.
SPECTRE will respect the user’s terms and conditions of the music streaming platforms involved in the conduction of our service.
Technical Solutions
MUSIC, BUT MORE THAN MUSIC.
Beside Music, we developed in-house hardware and software solutions to broadcast and monitor your programming.
Our services
Portfolio
Listen to our work